IT’S
MOUTH-BLOWING

The Captain just spanked my throat”  Yes, that was an actual, client approved lyric in our song. We launched Captain Morgan’s newest flavor, Sweet Chili Lime, with an internet breaking, musically-led campaign (Warning: the song WILL be stuck in your head after listening and side effects may include singing this at the top of your lungs, involuntary vibing, and constant intrusive thoughts involving but not limited to the words “Sweet, Chili, and Lime”). Over a million views for a music video we wrote and created with a 2k budget.

CREDITS

acd copywriter: scotty mendlinger

content creator/lyricist: luke pappalardo

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FRANK'S REDHOT