Connections Academy is a tuition-free, online public school. Post Covid, more and more parents are looking for alternatives to traditional public school that work for their children and on their children’s schedules. To normalize online school and bring information to parents in a digestible way, we created a pilot for a TV show that’s centered around the archetypes of kids who would benefit from online schooling.
LONGFORM VIDEO
:15 TVC
CREDITS
ACD copywriter: scotty mendlinger
director: martina magorin